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Eaton Center

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Eaton Center About

God promises that your gifts are irrevocable. He didn’t make a mistake when He gave them to you and He isn’t going to take them away. He wants you to fully embrace them, engage the world, and be salt and light. He also placed your passions inside of you, and He is also at work inside of you.  Westmont students engage the intersection of their gifts, passions, and time with the Lord to have eternally significant encounters with the world around them. Many of our Economics and Business students do this in the form of innovative ideas and entrepreneurial ventures.

For example, our Entrepreneurship and New Venture Development class is unlike any other. Rather than writing outlandish business plans to compete in local, regional and national competitions (we’ve won at every level, by the way), we choose instead to find the deepest needs in the world and write business plans to address those needs. What we do next? It’s simple – we give our plans away to our partners around the globe. At the end of the day, having a lasting impact in addressing some of the world’s deepest needs is much more rewarding than beating a team of MBAs from a top school.

The Eaton Center for Entrepreneurship & Innovation also has a class that goes to Haiti over Spring Break and literally launches companies. Business at the Bottom of the Pyramid is a class designed to identify local needs, do appropriate due diligence around those needs, construct a robust business plan…and then actually get on a plane, give up our Spring Break, and launch the companies with our local partners on the ground. We call it celebrating the heroes.  It’s not a hand out – it’s a hand up…and it rocks their world. It rocks our world.  And, to our knowledge, it is the only program of its kind on the planet.

Welcome to Westmont, where we do things differently, and where the habitual pursuit of excellence is part of our DNA.

 

Class Offerings

Executive Leadership

Develops critical thinking skills with respect to the law and the business world from an interdisciplinary perspective. Centered on intellectual engagement with business legal questions in our contemporary society through an understanding of legal terminology, the judicial system and how it applies to business in particular.

Entrepreneurship & New Venture Development

The role and processes of new venture development applied to some of the world’s deepest needs. Each team develops an in-depth business plan to be implemented with organizations on the ground to meet some of the deepest needs in the world. 

Principles of Marketing

An overview of marketing, understood as the empathetic art of building relationships between products and services and unique consumers, businesses and markets. A proving ground for creating and executing ideas, and grappling with the current trends, ethics and controversies of modern marketing.

Business at the Bottom of the Pyramid

The fundamentals of business formation and strategy applied to some of the deepest needs in the world. This class travels to Haiti during the Spring semester to launch companies.

Financial Statement Analysis

Advanced financial statement analysis and earnings management of private and public corporations, including how Chief Financial Officers can use financial statements to alter stock prices, financing alternatives and liquidity.

Change & Innovation

Defining the primary economic tenets and freedoms of the American private enterprise system, and the impacts (negative and positive) that emerging change and innovation have on the stability and viability of firms within specific industries. The course emphasizes industry analysis within various technology sectors of the economy.

Practicum

The department internship program is designed to help students continue the discovery of their calling through the development of strengths, talents, and passions in the marketplace. This course offers a unique opportunity to ground one’s education, and personal ambitions, in a practical work environment. 

Principles of Management

An exploration of the responsibilities, opportunities and challenges of contemporary management. The course provides an overview of the central concepts of management, core functions, skills and processes of management theory.

Investments & Portfolio Management

Risk and return, stocks, bonds, options, commodity and index futures, real estate, mutual funds, technical and fundamental analysis, money markets, modern portfolio theory, arbitrage, and asset allocation.

Business Law

Develops critical thinking skills with respect to the law and the business world from an interdisciplinary perspective. Centered on intellectual engagement with business legal questions in our contemporary society through an understanding of legal terminology, the judicial system and how it applies to business in particular.

  • Executive Leadership
  • Entrepreneurship & New Venture Development
  • Principles of Marketing
  • Business at the Bottom of the Pyramid
  • Financial Statement Analysis
  • Change & Innovation
  • Practicum
  • Principles of Management
  • Investments & Portfolio Management
  • Business Law

Where our alumni work

A few of the places our alumni represent Westmont

  • Apple
  • Bank of America
  • Facebook
  • Goldman Sachs
  • Google
  • Pixar

Where our alumni go to school

A few of the graduate schools our alumni have attended

  • Harvard Business School
  • The London School of Economics and Political Science
  • USC Marshall School of Business
  • University of Oxford
  • Stanford Graduate School of Business

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Santa Barbara, CA 93108 

805-565-6000

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